{"id":32872,"date":"2023-04-03T10:15:00","date_gmt":"2023-04-03T13:15:00","guid":{"rendered":"https:\/\/www.fitnessbrasil.com.br\/?p=32872"},"modified":"2023-04-03T10:15:02","modified_gmt":"2023-04-03T13:15:02","slug":"conteudo-mao-na-massa-o-que-esperar-do-inedito-workshop-de-marketing-estrategico-na-ihrsa-fb","status":"publish","type":"post","link":"https:\/\/www.fitnessbrasil.com.br\/es\/newsfitbr\/conteudo-mao-na-massa-o-que-esperar-do-inedito-workshop-de-marketing-estrategico-na-ihrsa-fb\/","title":{"rendered":"Conte\u00fado \u201cm\u00e3o na massa\u201d: o que esperar do in\u00e9dito Workshop de Marketing Estrat\u00e9gico na IHRSA FB"},"content":{"rendered":"<p><em>Os especialistas L\u00e9o Cabral e Alessandro Mendes v\u00e3o dividir seus conhecimentos de forma pr\u00e1tica para o profissional de Educa\u00e7\u00e3o F\u00edsica decolar na carreira<\/em><\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Yara Ach\u00f4a, Fitness Brasil<br>3\/4\/2023<\/p>\n\n\n\n<p>Maior encontro da ind\u00fastria do fitness, sa\u00fade e bem-estar da Am\u00e9rica Latina, <strong>a IHRSA Fitness Brasil est\u00e1 inovando com seu conte\u00fado educacional e preparou uma programa\u00e7\u00e3o \u201cm\u00e3o na massa\u201d<\/strong> para o evento que acontece de 16 a 19 de agosto, no Transam\u00e9rica Expo Center, em S\u00e3o Paulo. Afinal, n\u00e3o basta apenas informa\u00e7\u00e3o \u2013 tem de ter aplica\u00e7\u00e3o no dia a dia. <strong>Entre os destaques da edi\u00e7\u00e3o desse ano est\u00e1 o <em><a href=\"https:\/\/www.fitnessbrasil.com.br\/es\/producto\/oficina-de-marketing-estrategico-para-academias-e-estudios\/\" target=\"_blank\" rel=\"noreferrer noopener\">Workshop de Marketing Estrat\u00e9gico: Posicionamento e Diferencia\u00e7\u00e3o, a Nova Era da Competi\u00e7\u00e3o<\/a><\/em>.<\/strong><\/p>\n\n\n\n<p>Sob o comando de Alessandro Mendes \u2013 estrategista de inova\u00e7\u00e3o, fundador e CEO da Startup Idealizei, fundador e CEO dos Arqueiros \u2013 e L\u00e9o Cabral \u2013 consultor do mercado fitness especialista em constru\u00e7\u00e3o de estrat\u00e9gia, inova\u00e7\u00e3o e intelig\u00eancia financeira \u2013, a oficina ter\u00e1 formato te\u00f3rico-demonstrativo e dura\u00e7\u00e3o de 3h30.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" data-src=\"https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-1200x800.jpg\" alt=\"\" class=\"wp-image-32874 lazyload\" width=\"846\" height=\"564\" data-srcset=\"https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-1200x800.jpg 1200w, https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-600x400.jpg 600w, https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-768x512.jpg 768w, https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-1536x1024.jpg 1536w, https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-2048x1365.jpg 2048w, https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-18x12.jpg 18w, https:\/\/www.fitnessbrasil.com.br\/wp-content\/uploads\/2023\/03\/Oficina-MKT-IHRSA-AdobeStock_456578531-510x340.jpg 510w\" data-sizes=\"(max-width: 846px) 100vw, 846px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 846px; --smush-placeholder-aspect-ratio: 846\/564;\" \/><\/figure>\n\n\n\n<p><span style=\"color: #ffffff;\" class=\"stk-highlight\">Workshop Marketing<\/span><\/p>\n\n\n\n<p>\u201c<strong>Ser\u00e1 um workshop bem pr\u00e1tico, mostrando como o Marketing Estrat\u00e9gico tornou-se uma das principais abordagens<\/strong> para sermos mais competitivos em um mundo fitness em constante transforma\u00e7\u00e3o\u201d, explica Mendes. Junto com Cabral, ele abordar\u00e1 as ferramentas de an\u00e1lise de cen\u00e1rios que ir\u00e3o direcionar as estrat\u00e9gias de posicionamento e diferencia\u00e7\u00e3o. \u201cO aluno tamb\u00e9m aprender\u00e1 o <strong>passo a passo para criar a\u00e7\u00f5es din\u00e2micas e \u00e1geis<\/strong> que auxiliam na busca por resultados mais&nbsp;sustent\u00e1veis\u201d, completa.<\/p>\n\n\n\n<p>A estrutura prevista pela Fitness Brasil \u00e9 de uma verdadeira sala de aula, com coffee break durante todo o per\u00edodo do curso.<\/p>\n\n\n\n<p><strong>Servi\u00e7o<\/strong><br><strong>Oficina de Marketing estrat\u00e9gico para Academias e Est\u00fadios \u2013 IHRSA Fitness Brasil 2023<\/strong><br>Palestrantes:\u00a0 Alessandro Mendes e L\u00e9o Cabral<br>Data: 18\/08 (sexta-feira)<br>Hor\u00e1rio: 18h30 \u00e0s 22h<br>Carga Hor\u00e1ria: 3h30<br>Modelo de curso: te\u00f3rico-demonstrativo<br>Inscri\u00e7\u00f5es <strong><a href=\"https:\/\/www.fitnessbrasil.com.br\/es\/producto\/oficina-de-marketing-estrategico-para-academias-e-estudios\/\" target=\"_blank\" rel=\"noreferrer noopener\">aqui<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size\"><em>*Este curso inclui acesso a toda programa\u00e7\u00e3o \u201cOficina de Marketing estrat\u00e9gico\u201d e aos tr\u00eas dias de feira<\/em><\/p>\n\n\n\n<p class=\"has-small-font-size\"><em>*Programa\u00e7\u00e3o sujeita a altera\u00e7\u00e3o<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Os especialistas L\u00e9o Cabral e Alessandro Mendes v\u00e3o dividir seus conhecimentos de forma pr\u00e1tica para o profissional de Educa\u00e7\u00e3o F\u00edsica decolar na carreira<\/p>","protected":false},"author":40,"featured_media":32873,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[328,70],"tags":[],"post_folder":[],"class_list":["post-32872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ihrsa-fitness-brasil-2023","category-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Conte\u00fado \u201cm\u00e3o na massa\u201d: o que esperar do in\u00e9dito Workshop de Marketing Estrat\u00e9gico na IHRSA FB - Fitness Brasil<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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